Case file 03● award-winningended up in parliament

hearNprotect

Take a venture and make it a real, recognised brand. As Creative Director, I led the brand and the marketing.

Hearing protection · ventureBrand · marketing · campaignsRole: creative director · 2021–23

Save Your Ears campaign graphic: bold type and a Boston terrier with very good ears — campaign asset · as published · "Save Your Ears"

brand asset · identity I led

The hearNprotect team receiving the Young Enterprise award on stage — event photo · young enterprise final, 2022

The challenge → what I dididea → recognised brand

hearNprotect needed to go from a good idea to a brand people recognised and believed in — with a voice, an audience, and marketing that actually moved.

Led the brand — identity, voice, tone and the audience it spoke to.
Ran the social and marketing — strategy through to the content itself.
Helped pitch and present the business at the highest levels — including Parliament.

The result — in glassphysical evidence · photographed at home

Young Enterprise trophy: United Kingdom Overall Company of the Year 2021/22 — the actual trophy · uk overall company of the year, 2021/22

Young Enterprise trophy: United Kingdom Social Media Excellence — the actual trophy · uk social media excellence — the marketing was mine

Specifically: Social Media Excellence, North West Company of the Year, and Best Overall Company (Young Enterprise, 2022) — then Innovation of the Year at JA Europe, the European final. We were invited to Parliament to speak to the Institute of Leadership & Management. See the JA Europe award →

The honest bitTeam effort, plainly — my part was the brand, the voice and the marketing. The Social Media Excellence one, though? That trophy's mine.

← All work Next: FLOK →

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